Creative Management and Creative Leadership

Abstract

ABSTRACT This chapter of the book examines the concept of creativity from an understanding that creativity has to be managed and championed through leadership. The chapter therefore narrow down the concept of creativity to the internal organization and how creative thinking within an organization could be managed and led. Creative leadership was explicitly defined along with creative management and attempts to differentiated the two from one another was made. Key words: creative people, creative leadership, creative management, internal organization, creative thinking, Creative Management and Creative Leadership